WhatsApp for car dealerships, from enquiry to handover

WYP.chat lets a car dealership receive buyer enquiries from listings and ads on one WhatsApp number and give each one to a salesperson: test drives, part-exchange photos, handover. Your dealer software handles stock and paperwork, WYP.chat the conversations. Free plan, then €29 a month excl. VAT, with no charge per user.

Your whole team, no seats to count. With 5 people, the Team plan costs €99 a month excl. VAT, the same as with one. You pay Meta directly for its messages, with no markup.

Updated on

James Walker WhatsApp
Today
Hi, I’ve just seen your listing: is the 2021 Qashqai still available? 18:40
Dan
Hi James, yes, it’s on the forecourt. Pick a time for a test drive with the button. 18:46
Book a test drive
Appointment booked · Qashqai test drive · Sat 17 Oct, 10 am · with Dan · via Calendly 18:51

Who it is for: franchised dealers, used car dealers, car supermarkets, motorcycle dealers, dealer groups, van and commercial vehicle dealers.

From listing to handover, on WhatsApp

Four moments when buyers already message the dealership, and what the sales team does with those messages in WYP.chat.

An enquiry from a listing

The buyer writes from the WhatsApp button on your listing or from a Click-to-WhatsApp ad. The enquiry goes to one salesperson, who follows it through.

James Walker WhatsApp
Today
Hi, is the 2021 Qashqai with 42,000 miles still available? 09:12
Internal note · visible to the team only Emma: For Dan, the Qashqai is on the forecourt. 09:14
Dan
Morning James, yes, it’s here. Fancy a test drive this week? 09:20

Booking a test drive

The salesperson sends the link to their Calendly or Cal.com page in a button. The booked test drive shows in the conversation, and the “Appointment reminder” scenario writes the day before.

James Walker WhatsApp
Today
Would Saturday morning work? 09:32
Dan
Yes, pick a time for the test drive with the button. 09:33
Book a test drive
Appointment booked · Qashqai test drive · Sat 17 Oct, 10 am · with Dan · via Calendly 09:38

Part-exchange photos

The customer sends photos and the mileage of their current car. They stay on their record, and the salesperson prepares a valuation before the test drive.

James Walker WhatsApp
Today
Photo · odometer and left side I’d like to part-exchange my Fiesta, 57,000 miles. 12:30
Dan
Thanks. We’ll inspect it on Saturday and I’ll give you the valuation. Paperwork is best done at the dealership. 12:34

Handover announced

A message template approved by Meta tells the customer their car is ready, even if they have not written for days.

James Walker WhatsApp
Today
Dan
Hi James, your Qashqai is ready. Handover on Thursday at 5 pm as planned? 10:05
That worksChange the time
That works 10:20

From enquiry to test drive, with one salesperson in charge

An enquiry that arrives on a Sunday evening should not wait for someone to find it on a phone. In WYP.chat it has an owner by Monday morning.

WhatsApp allows free-form messages within 24 hours of the customer’s last message. After that, a Meta-approved template has to reopen the conversation first.

  1. 1 The enquiry lands in the shared inbox With its source: an “Ad” badge if the buyer came from a Click-to-WhatsApp ad.
  2. 2 It is assigned to a salesperson The sales manager assigns it, or the first person free takes it. Everyone else can see who owns it.
  3. 3 The salesperson offers a test drive A button sends the link to your Calendly or Cal.com page, or a free slot from their Google Calendar. A test drive booked on Calendly or Cal.com shows in the thread.
  4. 4 The reminder goes the day before The “Appointment reminder” scenario writes to the customer with “I confirm” and “Change”. If they change, they get the link to pick another slot.

Finance and paperwork: the salesperson takes over

A finance question often comes in the very first message. It deserves a salesperson, not an automated answer: WYP.chat does not calculate monthly payments or rates, and promises no finance.

A quick reply that hands over to the salesperson
Save a text such as “Finance is best discussed with your salesperson, who will call you today” and send it in two clicks.
The AI agent hands over
It never replies with an amount that is not in your sources: the reply does not go out and the team takes over. Requests for a custom price or a negotiation go to the team too.
No bank details or ID in the chat
The WhatsApp Business policy forbids asking for full card numbers, bank account numbers or ID card numbers. If a customer sends one, the AI agent never passes it to the model and hands over to the team.
Paperwork stays at the dealership
Finance documents, order form and contract are handled in your software and at the dealership. In WYP.chat, an internal note says where the deal stands.

Your software handles stock, WYP.chat the conversations

Your dealer management system or CRM keeps stock, order forms and deal files. WYP.chat does not connect to it or replace it: it looks after buyers’ messages.

One number for every salesperson
Unlimited users, each with their own login. The dealership keeps its number, and the WhatsApp Business app can stay on the reception phone.
Each buyer’s stage
Lead, Qualified, Customer or Lost, on the contact record. The dashboard shows how many buyers are at each stage.
What your ads bring in
For Click-to-WhatsApp ads, a report counts conversations, qualified contacts and customers per ad.
The buyer’s history
Their record keeps conversations, part-exchange photos and your notes: model wanted, budget, test drive date.

Follow-ups and open days, with consent

Following up after a test drive or announcing an open day: yes, as long as the buyer has agreed to hear from you. Meta requires that opt-in before you message them first.

After the test drive
Within 24 hours of their last message, the salesperson writes freely. Later, a Meta-approved template reopens the conversation.
Ask for consent
The “Marketing consent” scenario asks the question with two buttons and records the answer in the contact’s history.
Target
One tag per model wanted, a segment, a scheduled campaign: 1,000 recipients a month on Solo. Contacts without consent are left out before sending, and a STOP reply unsubscribes them across the whole workspace.
Meta’s cost
Marketing and utility templates are charged by Meta per message delivered, at the rate of the customer’s country. WYP.chat adds no margin and estimates the cost before each campaign.

WhatsApp Business app or WYP.chat?

The WhatsApp Business app runs on one main phone and up to 4 linked devices, with no way to assign conversations. WYP.chat opens the same number to every salesperson, and the app can stay on the reception phone.

Need WhatsApp Business app WYP.chat
Several salespeople One main phone and up to 4 linked devices Unlimited users, each with their own login
Who is handling which buyer Everyone reads everything, nobody owns it One salesperson per conversation, internal notes
Enquiries from ads Mixed in with other chats “Ad” badge and a report per ad
Part-exchange photos In one phone’s gallery Attached to the customer’s record
Test drive booked Written down by hand “Appointment booked” line in the thread, reminder the day before
A salesperson leaves Conversations leave with their phone Conversations stay in the dealership’s workspace

Get started in three steps

You can keep your current WhatsApp number, and the WhatsApp Business app stays on the dealership’s phone.

  1. 1 Create your workspace Email address and dealership name, no card needed.
  2. 2 Connect your WhatsApp number With your Meta account. While Meta reviews WYP.chat, our team connects it with you.
  3. 3 Invite your team Unlimited users: reception, new and used car sales, sales manager, preparation and handover.

An AI agent for car dealerships

Never automated finance: the agent gives no amount that is not in your sources, and any question about finance, part-exchange or price goes to the salesperson.

Allô, support and after-sales AI agent

Allô AI agent

Support · After-sales · Available

Answers buyers’ questions (opening hours, what to bring for a test drive, the link to book one) from your sources and hands over for a price, a part-exchange or finance.

Veilleur, after-hours AI agent

Veilleur AI agent

When you are closed · Available

When the dealership is closed, replies right away to enquiries from your listings with your reopening time and passes the request to your team for when you reopen.

Rappel, follow-up AI agent

Rappel AI agent

Follow-ups · Coming soon

Will follow up with a buyer after a test drive, or on an unconfirmed test drive, at the right time.

Coucou and Allô are available today on WhatsApp, Messenger, Instagram, Telegram and your website chat, and Veilleur replies when you are closed, with your reopening time. The other agents are coming soon.

The catalogue of 18 AI agents →
Recommended plan

Team, €99 a month excl. VAT

A dealership works in teams: Team separates sales and handover, tracks their response times and opens 3 numbers. A small team? Solo (€29 excl. VAT) gives unlimited conversations, custom scenarios and campaigns, with no charge per user.

See all pricing →

Questions from car dealerships

Does WYP.chat replace our dealer management system or CRM?

No. Your dealer software keeps stock, order forms and finance files. WYP.chat receives buyers’ WhatsApp messages and shares them out between salespeople. The two are not connected: the salesperson copies into their software whatever needs to be there.

What are the drawbacks of WhatsApp Business for a car dealership?

The app runs on one main phone and up to 4 linked devices, every chat lands in the same list and nobody owns them: with five salespeople, enquiries get lost. With the API, which WYP.chat uses, those limits go, but a message sent more than 24 hours after the customer’s last message must be a paid, Meta-approved template.

How can we tell which ad brought in a buyer?

When the buyer writes from a Click-to-WhatsApp ad, the conversation carries an “Ad” badge and the ad shows on their record. A report counts conversations, qualified contacts and customers per ad, based on the stage the team gives each contact.

Can we discuss finance on WhatsApp?

The customer can ask and the salesperson answers. But WYP.chat does not calculate monthly payments or rates, the AI agent gives no amount that is not in your sources, and the WhatsApp policy forbids asking for full bank details or ID in the chat. The finance file is put together at the dealership.

How much does a follow-up message cost?

Within 24 hours of the customer’s last message, a free-form reply costs nothing, up to 1,000 a month per number. After that you need an approved template, which Meta charges at the rate of the customer’s country. WYP.chat is free up to 50 conversations a month, then €29 a month excl. VAT on Solo.

What happens to conversations when a salesperson leaves?

They stay in the dealership’s workspace, on its number. Remove the salesperson from the workspace and assign their conversations to a colleague: history, photos and notes go with them.

Similar industries

  • WhatsApp for garages

    Reception and workshop see the same conversations: photos of the car, quotes approved in one tap, a message when the car is ready.

  • WhatsApp for B2B services

    Every lead who writes on WhatsApp or website chat goes to the right rep, with their record, notes and Google Meet meetings.

  • WhatsApp for estate agents

    Every buyer, tenant or seller enquiry has an owner, viewings go into Google Calendar and conversations stay with the agency.

How to do it in WYP.chat

Help centre articles that walk through each setting, screen by screen.

The buyer writes from your listing, and their salesperson replies on the dealership’s number

While Meta reviews WYP.chat, our team connects your WhatsApp number with you.